e v e n t s
From initial concept, to full managements and implementation.
r a y - b a n
r a w s o u n d s
In 2011 Ray-Ban collaborated with the legendary Johnny Marr to creative a multilayered music and fashion project. Marr created five elements including a pair of custom Ray-Bans, a poem, a photograph, a map of NYC and a video - for five new artists to be inspired by - then showcased at events in NYC, London and Tokyo. Iconic Shoreditch venue, Village Underground hosted the event which was project managed by myself with support from an external production agency. 350 press, commercial media, VIP guest and clients saw vocalist Tom Vek share his project alongside DJ sets from The Mystery Jets
h u n t e r @ g l a s t o n b u r y
Despite never being able to get to the field of Worthy Farm personally, I was in charge of VIP product placement at Hunter Boots for 2 years and 3 Glastonbury's! My time was spent with a robust festival calendar and a target list of celebs and an external VIP Manger on speed dial. We worked direct with Fran Cutler who took a stock of product to her Winnebago, as well as proactively outreaching to new and upcoming bands and VIPs myself.
l o n g i n e s
h e r i t a g e e v e n i n g
In 2017 , I introduced product lead events to the Longines, which had previously been saturated with sporting events that simultaneously launched new collections.
With four vintage inspired timepieces to show case to the press, commercial media and VIP clients, I project managed and executed our first UK based UK Heritage evening. As the watches were inspired by pieces from 1930-45 - I felt the most appropriate setting was a classic speakeasy , to transport guests back to when the watches were designed. Purl, on London's Chiltern St played host to 100 guests over a 3 hour period, with its iconic arches used as space to display each watch individually. The event was replicated in 2019, on request of Longines HQ to launch a new heritage piece, after the success of the first.
l o n g i n e s @
r o y a l a s c o t
Since 2017 I have been working with an external VIP manager on guest attendance at Royal Ascot and maximising our coverage at the event. No payment is made to a guest to attend the event, and we've had celebs such as Jeremy Irvine, Nathalie Emmanuel, Eleanor Tomlinson, Michelle Dockery, Malachi Kirby, Lottie Moss, Pippa Benet Warner, Sope Disiru, Damson Idris, Ophelia Lovibond and Angela Riseborough to name a few!
